3,693 sites from €30 excl. VAT: median authority 32, median traffic 419 visits per month. Dofollow links, secure payment, guaranteed publication.
Polish news and media sites offer a way to reach a Polish-speaking audience through editorial placements that carry real topical relevance. With 3647 sites available, the choice is wide, but quality varies a lot. This page explains what these backlinks are good for, how to shortlist sites and what budget to plan.
A link from a news or press site tells search engines that your brand is mentioned in a current, editorial context. For a business targeting Poland, it also puts your name in front of readers who actually speak the language and live in the market. That local signal matters more than raw authority when your goal is to rank on Polish queries.
News sites suit announcements, studies, product launches, local expertise and commentary on industry trends. They work less well for hard-sell pages. If you plan a wider international rollout, read our guide to international SEO and backlinks to see how a Polish link profile fits alongside other countries.
Start with authority, but do not stop there. The median authority across this category is 32, and 51% of sites reach 30 or more. By range, 1224 sites sit at 0–19, 552 at 20–29, 455 at 30–39, 739 at 40–59 and 677 at 60 and above. Median organic traffic is 401 visits per month, so check traffic individually: a high score with almost no visitors is a warning sign. Our explainer on which SEO metrics actually matter helps you weigh these figures.
Next, look at language and topic. The article should be written in natural Polish, and the site's other content should be coherent with your subject. Also check link attributes: 71% of the links in this category are dofollow, so confirm the attribute before ordering if passing authority is your aim. Finally, learn to spot PBNs and link farms, which sometimes pose as news portals with thin, off-topic content.
Prices, article included and excluding VAT, start at 30 €. The median is 201 €, and the strongest 10% of sites start at 623 €. A realistic plan mixes a few higher-authority placements with several mid-range ones, rather than spending everything on a single prestigious link. For a deeper look at valuation, see our piece on backlink prices and how to estimate a link's worth.
If you want ongoing results, spreading orders over several months looks more natural than a sudden burst. A link-building subscription can help with that rhythm, while one-off campaigns are easier to manage through sponsored articles.
The most common errors are over-optimized anchor text, publishing the same message on many sites at once, and choosing a site on price alone. Vary your anchors and keep them natural; our guide on anchor text distribution explains the right balance.
To widen your options, browse Business & Entrepreneurship backlinks in Poland or compare with News & Media backlinks in Germany. The full catalogue is on the backlinks by topic and country page.
Prices start at 30 €, with a median of 201 € and the top 10% from 623 €, article included and excluding VAT.
About 71% of the links in this category are dofollow. Check the attribute on the listing before you order.
The median is 32, and 51% of sites score 30 or more. Combine authority with real traffic, Polish-language content and topical fit rather than relying on one metric.