22,341 sites from €27 excl. VAT: median authority 33, median traffic 200 visits per month. Dofollow links, secure payment, guaranteed publication.
Games and entertainment is a crowded, fast-moving niche where audiences search for reviews, guides, release news and recommendations every day. Backlinks from relevant sites help your gaming studio, streaming platform, app or entertainment brand earn visibility where those players already read. Here is how to choose the right placements, what to budget and which mistakes to avoid.
Competition in this space is intense: game portals, review blogs, esports media and entertainment magazines all fight for the same queries. A link placed inside a thematically close article passes authority and also sends curious, engaged readers who are already interested in gaming or leisure content.
The niche also rewards freshness. Launches, updates, seasonal events and new releases create natural moments to publish a sponsored article. Pairing a timely angle with a link to a landing page, a game page or a buying guide gives the content a reason to exist beyond the link itself.
The catalogue currently lists 22289 sites in this theme. The market is mostly made of solid mid-range properties: median authority is 44, and 96% of sites reach an authority of 30 or more. By authority band, 225 sites sit at 20–29, 1677 at 30–39, 2437 at 40–59 and 661 at 60 or higher. None fall below 20, which makes it easier to filter out the weakest domains.
Median organic traffic is 1608 visits per month, and 97% of links are dofollow. Traffic is often a better sign of a living audience than authority alone, so look at both. If you are unsure how to weigh the numbers, the guide on which SEO metrics actually matter explains the trade-offs.
Prices include the article, excluding VAT. Entry-level placements start at 36 €, the median is 375 €, and the top 10% most powerful sites start at 1940 €. A sensible approach is to mix a few mid-range placements with one or two premium ones rather than spending everything on a single link. For a deeper look at valuation, read our piece on 2026 backlink prices and link value.
If you plan to publish regularly, a link-building subscription can spread the effort over several months, while the sponsored articles page is better suited to one-off campaigns tied to a launch.
Start with relevance: a site that genuinely covers games, apps, streaming, film or leisure will always beat a generic blog with a higher score. Then check the language and country of the audience. If you target a specific market, browse pages such as entertainment backlinks in the United States or in the United Kingdom to match readers and language.
Avoid sites with sudden traffic drops, unrelated topics or dozens of outbound links per page; these are often signs of link farms, as described in our guide to spotting PBNs and toxic links. Also vary your anchor texts, mixing brand names, naked URLs and descriptive phrases, to keep the profile natural. Related niches such as sports and fitness can offer complementary audiences for esports or active gaming.
Articles start at 36 €, excluding VAT, with a median of 375 €. The most powerful 10% of sites begin at 1940 €. The article is included in the price.
Mostly yes: 97% of the listed sites offer dofollow links. A few nofollow links in a profile are normal and can even look more natural.
With a median authority of 44 and 96% of sites at 30 or above, a target of 40 to 59 is a good balance between cost and impact. Always check relevance and monthly traffic alongside the score.