Finance & Investing backlinks

23,061 sites from €26 excl. VAT: median authority 37, median traffic 400 visits per month. Dofollow links, secure payment, guaranteed publication.

Finance is one of the most scrutinized niches on the web, and Google expects strong signals of trust before it ranks a page about investing, loans or personal money. Backlinks from relevant financial publications are one of the clearest of those signals. Here is how to approach the 23,045 sites available on this page, what to budget and what to avoid.

Why backlinks matter so much in finance

Financial content falls under the "your money" category, where search engines apply stricter quality standards. A link from a respected finance blog, a business publication or a comparison site tells Google that your brokerage, fintech app, insurance product or advisory service is cited by sources in the same field.

Links also bring qualified readers. Someone reading an article on retirement planning or index funds is already close to a decision, so a well-placed contextual link can send visitors who convert better than generic traffic. For a broader view of how this fits into a full plan, see our guide to link building strategy in 2026.

What the finance inventory looks like

The numbers show a high-quality pool. Every listed site has an authority of 30 or more, and the median is 49. By range, 1,296 sites sit between 30 and 39, 2,612 between 40 and 59, and 1,092 at 60 or above. The median site draws 1,711 organic visits per month, and 95% of links are dofollow, so they pass authority.

Because the niche is international, you can match the market you target. Our country pages cover finance backlinks in the United States, the United Kingdom, Germany and France, among others. If your offer is regulated locally, choose publications written in the language and aimed at the country of your customers. For multi-market projects, our guide to international SEO and backlinks explains how to balance a global profile.

Budget and how to choose

Prices start at €35 excluding VAT, article included. The median is €269, and the top 10% most powerful sites start at €1,746. A sensible approach is to mix a few high-authority placements with several mid-range sites rather than spending everything on one link. To judge what a link is worth, read our overview of 2026 backlink prices.

When comparing sites, look at authority and organic traffic together, then check topical fit: a page about savings accounts should sit on a site that genuinely covers personal finance. Traffic that is stable and relevant to the right country matters more than a single headline metric, as explained in our article on which SEO metrics really matter.

Mistakes to avoid

The most common error is buying cheap links on networks with no real audience. Sites that publish on every subject, from casinos to gardening, are a risk, and the guide on how to spot PBNs and link farms lists the warning signs. Over-optimized anchors are another trap: vary them with brand names, URLs and natural phrases.

Also remember that financial advertising is regulated in many countries. Write editorial, balanced content, avoid exaggerated promises about returns and make sure sponsored posts are labeled as the publisher requires. To compare formats and start a campaign, browse sponsored articles on verified media or the full list of backlinks by topic and country.

Frequently asked questions

How much does a finance backlink cost?

Prices start at €35 excluding VAT, article included. The median is €269, and the most powerful 10% of sites start at €1,746.

Are finance backlinks dofollow?

Mostly yes: 95% of the links available on this page are dofollow, which means they can pass authority to your site.

What authority should I look for?

All sites here have an authority of 30 or more, with a median of 49. For competitive topics, favor sites in the 40 to 59 range or at 60 and above, provided their audience matches your market.

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