247 sites from €31 excl. VAT: median authority 34, median traffic 43 visits per month. Dofollow links, secure payment, guaranteed publication.
Switzerland's news and media sites reach a multilingual, high-income readership, which makes them a useful place to earn contextual links. LinkBooster lists 247 Swiss sites in this category, with prices and authority levels that vary widely. This page helps you read those numbers and pick the right placements.
A link from a news or press site gives your brand editorial context: it sits inside an article that a reader can actually find, share and cite. For companies targeting Swiss users, a local publication also sends a geographic signal that a generic foreign site cannot. This is especially relevant when you sell in German-, French- or Italian-speaking regions and want your content to match the reader's language.
Suitable formats include company announcements, expert commentary, regional studies and explainers tied to current events. Promotional copy rarely works well here. Articles that provide a real angle are more likely to be accepted and to keep their value over time. For a broader view of the format, see our comparison of sponsored content versus guest posting.
The median authority score is 34, and 23% of the sites reach 30 or more. The distribution is uneven: 169 sites sit between 0 and 19, 22 between 20 and 29, 18 between 30 and 39, 29 between 40 and 59, and only 9 reach 60 or above. If you want a strong domain, the pool is small, so shortlist early.
Median organic traffic is 43 visits per month, a reminder that authority and audience are not the same thing. A site can look strong on paper and attract few readers, so check both. Almost all listings, 98%, offer dofollow links, so the link attribute is rarely the deciding factor. To understand which indicators deserve your attention, read our guide on which SEO metrics actually matter.
Prices start at 31 € and the median is 1331 €, all including the article and excluding VAT. The top 10% of sites, the most powerful ones, start at 3830 €. The gap between the entry price and the median shows that cheap placements often come from low-authority sites, while established media cost much more. For a method to judge whether a price is fair, see how to estimate what a link is worth, or check the general pricing and backlink costs.
When selecting, match the site's topic and language to your page, check that the content is genuinely read, and favour a few strong placements over many weak ones. If your offer belongs to a specific sector, the neighbouring categories can be a better fit, such as business and entrepreneurship sites in Switzerland or finance and investing sites.
The most common error is choosing by price alone. Very cheap sites with no audience and with unrelated articles can look like link farms, so learn to spot low-quality link sellers before ordering. Another mistake is repeating the same exact-match anchor text across placements; vary it and keep it natural.
Finally, do not treat Switzerland in isolation if you operate abroad. Compare the Swiss offer with news and media sites in Germany or in France when your audience crosses borders.
There are 247 sites available in this category, ranging from low-authority local outlets to a small group with an authority of 60 or more.
Prices start at 31 €, with a median of 1331 € including the article and excluding VAT. The most powerful 10% of sites start at 3830 €.
In 98% of cases, yes. It is still worth checking the topic, audience and language of each site before you order.