Automotive backlinks — Italy

192 sites from €36 excl. VAT: median authority 33, median traffic 9 visits per month. Dofollow links, secure payment, guaranteed publication.

Italy's automotive web covers car reviews, motorcycle culture, used-car advice, maintenance and local motoring news. LinkBooster lists 193 Italian sites in the Auto & Moto theme, so you can place a sponsored article in a context that matches your offer. This page explains how to read the numbers, set a budget and avoid the usual mistakes.

Why automotive backlinks in Italy make sense

A link from an Italian motoring site tells search engines, and readers, that your page belongs to the same topic and market. This matters for dealerships, parts retailers, garages, rental companies, insurance comparison tools and accessory shops targeting Italian-speaking buyers.

If you also work in other markets, compare this inventory with the Automotive backlinks for France or Automotive backlinks for Germany. Our guide to international SEO and backlinks explains how to balance a link profile across several countries.

What the Italian Auto & Moto inventory looks like

The market is broad but mostly made of small sites. The median authority (DR, or DA when DR is missing) is 33, yet 135 of the 193 sites sit between 0 and 19. Another 17 fall in the 20–29 range, 20 in 30–39, 17 in 40–59 and only 4 reach 60 or more. In total, 21% of sites have an authority of 30 or higher.

Traffic follows the same pattern: the median site receives 12 organic visits per month. Low traffic is not automatically a problem for a niche link, but it means you should check each site's real topical focus and audience rather than relying on authority alone. Almost all listings, 98%, carry dofollow links, so the link can pass value as long as the site itself is clean.

For a deeper look at the scores used here, read our overview of SEO metrics such as DR, DA and Trust Flow.

Budget: what to plan for

Prices include the article and are quoted excluding VAT. They start at 36 €, the median is 508 €, and the strongest 10% of sites begin at 3664 €. A realistic approach is to mix a few higher-authority placements with several affordable, relevant ones, rather than spending everything on a single link.

To compare these figures with other niches, see how much a guest post costs and our 2026 backlink price guide. The general pricing page shows how costs are structured.

How to choose and what to avoid

Filter first by language and topic: an Italian article about car finance or electric vehicles should sit on a site that genuinely publishes about motoring. Then check authority, traffic, recent publication activity and whether the outbound links look natural. Avoid sites that publish on every subject or sell links in bulk; our article on spotting PBNs and link farms lists the warning signs.

Also keep anchor text varied, mixing brand names, URLs and descriptive phrases, as explained in the guide to anchor text distribution. If your offer also touches other themes, nearby pages such as Tech & IT backlinks in Italy or Business backlinks in Italy can complement a campaign.

Frequently asked questions

How much does an Italian automotive backlink cost?

Prices start at 36 € with the article included, excluding VAT. The median is 508 €, and the top 10% of sites start at 3664 €.

Are the links dofollow?

Yes, 98% of the listed Italian Auto & Moto sites offer dofollow links.

Should I only choose sites with high authority?

No. Only 21% of sites reach an authority of 30 or more, and many useful niche sites are lower. Prioritise topical fit, real content quality and a natural link profile, then use authority as one criterion among others.

Other countries

Other niches

SEO guides

Backlinks by niche

Backlinks by country

SEO guides

Legal information