175 sites from €36 excl. VAT: median authority 21, median traffic 58 visits per month. Dofollow links, secure payment, guaranteed publication.
Belgium is a compact, multilingual destination where city breaks, beer and chocolate trails, Ardennes hiking and North Sea getaways all compete for attention online. Backlinks from Belgian travel sites help a tourism brand look relevant to local readers and to search engines. Here is what the 177 available sites offer, what they cost and how to pick the right ones.
Tourism searches are highly local. A guesthouse in Bruges, a bike-tour operator in Flanders or a spa in the Ardennes benefits most from links on sites that Belgian travellers, and visitors planning a trip to Belgium, actually read. A link from a relevant regional publication tells Google that your business belongs to that geographic and thematic context, which is hard to fake with generic links.
Belgium's three language communities also matter. Content in Dutch, French or English reaches different audiences, so match the language of the host article to the language of the page you want to strengthen. For a wider view of how topics and countries fit together, see our overview of backlinks by topic and country.
The market is broad but mostly made up of modest sites. Of the 177 sites listed, 127 have an authority score between 0 and 19, 20 sit between 20 and 29, 16 between 30 and 39 and 14 between 40 and 59. None reaches 60 or above. The median authority is 22, and only 17% of sites reach 30 or more. Median organic traffic is 58 visits per month, so many are small blogs and niche guides rather than large media.
That is not necessarily a drawback. A small, well-edited blog about slow travel in Wallonia can send more qualified readers than a bigger but unfocused site. All links are dofollow (100%), so the real question is relevance and quality, not link attributes. If you want to understand how Google treats paid placements, read our explanation of rel=sponsored, nofollow and UGC.
Prices, with the article included and excluding VAT, start at €36. The median is €257, and the strongest 10% of sites start at €2133. A realistic plan mixes a few affordable placements on thematic blogs with one or two higher-authority articles for key pages. To see how cost relates to authority, our guide to guest post pricing by niche and DR is a useful benchmark, and the pricing page summarises current costs.
When comparing sites, check four things: topical fit with travel, genuine organic traffic, the language of the audience and the editorial quality of existing articles. Avoid sites that publish on every subject or show signs of link selling at scale; our guide to spotting PBNs and link farms explains the warning signs.
The most common mistake is chasing authority alone. A relevant article on a site with a score of 25 often beats an off-topic one on a stronger domain. Another is repeating the same exact-match anchor, such as a city name plus hotel; vary anchors and keep them natural, as explained in our piece on anchor text distribution.
Finally, treat the article as real content: offer practical itineraries, seasonal tips or local insights that readers will value. When you are ready, browse the Belgium backlinks hub or compare neighbouring markets such as travel backlinks in the Netherlands and in France if your audience crosses borders.
Prices start at €36 including the article, excluding VAT. The median is €257, and the top 10% most powerful sites start at €2133.
Yes, all the listed travel sites in Belgium offer dofollow links. Still, relevance and editorial quality matter more than the attribute itself.
Use the language of your target page and audience: Dutch, French or English. Matching the host site's language to your readers gives the link more context and value.