608 sites from €38 excl. VAT: median authority 25, median traffic 19 visits per month. Dofollow links, secure payment, guaranteed publication.
Home and garden is one of the most practical niches for link building in the Dutch market, with 608 sites currently available. Whether you sell furniture, garden tools, renovation services or interior design advice, a well-placed link on a relevant Dutch site can bring qualified readers and strengthen your site's credibility. Here is how to read the numbers and choose wisely.
Dutch shoppers research a lot before they buy a sofa, a kitchen or a set of garden furniture. They read inspiration blogs, comparison articles and how-to guides, so a link from a relevant page puts your brand in front of people already thinking about a purchase. Links also remain one of the signals search engines use to judge trust, particularly in competitive product categories.
Language matters here. A Dutch-language article on a Dutch site tells readers and search engines that your offer is meant for this market. If you target several countries, the guide to international SEO and backlinks explains how to balance a link profile across borders, and you can compare this page with Home & Garden backlinks in Germany or in France.
The median authority of the sites listed is 25, and 20% of them reach 30 or more. By range, 398 sites sit between 0 and 19, 86 between 20 and 29, 56 between 30 and 39, 57 between 40 and 59, and only 11 reach 60 or above. In other words, the catalogue is wide at the entry level, while truly strong domains are rare and worth shortlisting early.
Median organic traffic is 19 visits per month, which is modest. Many home and decor sites are small, specialised blogs, so do not rule out a site only because its traffic is low: relevance, editorial quality and a real audience count more than a headline figure. All links are dofollow. To understand how the various scores relate, read which SEO metrics actually matter.
Prices, with the article included and excluding VAT, start at €38. The median is €600, and the top 10% most powerful sites start at €2,430. A sensible approach is to mix a few affordable, highly relevant placements with one or two stronger sites, rather than spending everything on a single link. For a deeper look at valuation, see 2026 backlink prices and how to estimate a link's worth or the pricing overview.
When comparing sites, check that the content is genuinely about home, garden, DIY or decor, that the articles are written in Dutch for real readers, and that the site does not publish unrelated sponsored posts all day. Vary your anchor texts as well, as explained in the guide on anchor text distribution.
The most common mistake is buying on price or authority alone. A high score on a site that covers casino, loans and gardening in the same week sends a poor signal. Watch for networks of low-quality sites too, and use the advice on how to spot PBNs and link farms before you order.
Another mistake is ignoring context. A good sponsored article reads like useful content: a guide to choosing outdoor lighting, a renovation checklist or a comparison of insulation options, with your link where it naturally helps the reader. If you want to explore adjacent audiences, consider Industry & Construction backlinks in the Netherlands, or browse the full Netherlands overview.
Prices start at €38 excluding VAT, article included. The median is €600, and the top 10% of sites by strength start at €2,430.
Yes, all the links in this category are dofollow, so they can pass authority to your pages.
It can be. The median traffic is only 19 visits per month, so many useful niche blogs are small. Prioritise topical relevance, Dutch-language content and editorial quality, then add authority as your budget allows.