648 sites from €34 excl. VAT: median authority 27, median traffic 68 visits per month. Dofollow links, secure payment, guaranteed publication.
The Dutch fashion and beauty web is a compact but varied niche, made up of style blogs, beauty magazines, lifestyle publications and shopping guides. LinkBooster lists 653 sites in this category published in the Netherlands, so you can find a relevant home for a link whether you sell skincare, clothing or accessories. Here is how to read the numbers and choose well.
A link from a Dutch publication in your own field tells search engines that your brand belongs to a real local conversation. For an e-commerce store, a cosmetics label or a stylist targeting Dutch-speaking shoppers, this local relevance often counts for more than raw authority. Readers who discover a product in a trend roundup or a routine review are also closer to a purchase than a casual visitor.
If you are planning a broader local campaign, the overview of backlinks and sponsored articles in the Netherlands shows how this niche fits alongside others. For a market-by-market approach, our guide to international SEO and backlinks explains how to balance several countries.
The median authority score is 27, and 22% of the sites reach 30 or more. By range, 415 sites sit between 0 and 19, 92 between 20 and 29, 64 between 30 and 39, 74 between 40 and 59, and 8 reach 60 or above. In other words, the niche is dominated by small and mid-sized publications, with a thin top tier.
Organic traffic is modest: the median site receives 74 visits per month. That is normal for specialised blogs, and traffic alone should not rule a site out. A tight audience of beauty enthusiasts can be more valuable than a broad audience with no interest in your product. Dofollow links make up 99% of the offer, so passing link value is rarely the issue; quality and context are.
Because metrics differ between tools, it helps to know what each one measures. Our article on which SEO metrics actually matter is a useful reference before you compare sites.
Prices start at 34 € per article, writing included and excluding VAT. The median is 500 €, and the top 10% of sites, the most powerful ones, start at 2247 €. The gap is wide, so define your goal first: several affordable placements on relevant small sites can support a new shop, while a single premium placement suits a brand-building campaign.
For a deeper look at how to judge value, see 2026 backlink prices and how to estimate a link's worth. You can also compare plans on the pricing page.
Start with topical fit: does the site publish about your product category, and in Dutch or for a Dutch audience? Then check that the content looks maintained, with genuine articles, original images and varied outbound links. Be wary of sites that accept any subject or look built only to sell links; our guide on spotting PBNs and link farms lists the warning signs.
Another common mistake is repeating the same exact-match anchor everywhere. Mix branded, natural and descriptive anchors, as explained in the piece on anchor text distribution. If you want to place content yourself, browse sponsored articles or look at neighbouring niches such as health and wellness in the Netherlands.
There are 653 sites available, ranging from small blogs to higher-authority publications, with prices from 34 € per article.
Yes, 99% of the links in this category are dofollow, though relevance and content quality still matter more than the attribute alone.
Not necessarily. The median site gets 74 organic visits per month, so a focused audience and strong topical fit are often better indicators than size.