Real Estate backlinks — United Kingdom

289 sites from €33 excl. VAT: median authority 52, median traffic 721 visits per month. Dofollow links, secure payment, guaranteed publication.

Backlinks from UK property websites help estate agents, developers, letting platforms and proptech brands build visibility in a market where search results are fiercely local. This page lists 287 real estate sites published in the United Kingdom, so you can compare authority, traffic and price before committing to a placement.

What property backlinks do for a UK business

Property searches in the UK are driven by place: people look for a town, a postcode area or a type of home. A link from a relevant British real estate publication tells search engines that your page belongs in that conversation, and it sends readers who are already thinking about buying, renting or investing.

They work best when attached to genuinely useful content: a local market guide, a first-time buyer checklist, a landlord compliance explainer or a regeneration area overview. If you are building a wider UK profile, our overview of backlinks and sponsored articles in the United Kingdom shows how property fits alongside other themes.

What the 287 sites look like

The market is polarised. Of the 287 sites, 190 have an authority between 0 and 19, 20 sit at 20–29, 8 at 30–39, 49 at 40–59 and 20 at 60 or above. Only 27% reach an authority of 30 or more, yet the median authority is 52, which shows how strong the upper tier is compared with the long tail of small blogs.

Median organic traffic is 713 visits per month, and 97% of links are dofollow. Traffic matters as much as authority: a modest-DR site with a real local readership can be more valuable than a high-DR site with no audience. For a clearer view of what each score means, read our guide to which SEO metrics actually matter.

Budget and how to choose

Prices include the article and are quoted excluding VAT. Placements start at €33, the median is €161, and the strongest 10% of sites begin at €1130. A sensible approach is to mix a few mid-priced placements on relevant sites with one or two premium ones, rather than spending everything on a single link. Our article on 2026 backlink prices and link value explains how to judge whether a price is justified.

When shortlisting, check that the site covers UK property, that the audience matches your region, and that the content is in English and genuinely read. Vary your anchor text and keep it natural, following the advice in anchor text distribution. Related UK themes such as finance and investing and industry and construction are useful for mortgage, investment or development topics.

Mistakes to avoid

Avoid sites that publish on every subject with no real audience, and be wary of unusually cheap bulk offers: our guide to spotting PBNs and link farms lists the warning signs. Also avoid pointing every link to your homepage, or repeating exact-match anchors such as a city name plus "estate agent".

Finally, think beyond one-off purchases. If you want steady progress, our guide to buying backlinks safely covers planning, pacing and measuring results, and you can compare options on the Real Estate backlinks hub for other countries.

Frequently asked questions

How much does a UK real estate backlink cost?

Prices start at €33 excluding VAT, with a median of €161. The top 10% of sites by strength start at €1130. The article is included in each price.

Are the links dofollow?

Mostly yes: 97% of the listed sites offer dofollow links. Check the details of each listing before ordering.

What authority should I aim for?

The median authority is 52, and 27% of sites score 30 or more. For most campaigns, relevance and real traffic should guide your choice alongside the authority score.

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